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Our Strengths

Using an online strategy anchored by rich web content and eCommunications, Knox Creative helped Friends of Kansas City Museum grow its membership and subscriber/prospect base from 130 to 2495 in just 18 months – while the Museum was closed for restoration.

We help our clients plan, develop and execute integrated marketing communications programs. Our turnkey services make us an ideal outsource partner for trusted strategic counsel and excellent tactical execution.

Content development
Our core competencies revolve around content development and message delivery. We help our clients deliver powerful stories through an integrated approach using both print and digital media.

We develop a wide range of content across all media, including web content (and web sites), eNewsletter programs, social media and advocacy content, online fundraising, events and planned giving programs.

Our approach is different - we plan content before we plan communications paths, because we believe the message and its audience should drive the choice of communications. As relationship marketing becomes more sophisticated, content remains at the center of the marketing mix and technology gives message delivery unparalleled power to be precise, relevant and cost-effective.

Communications planning
Charitable organizations and foundations need a healthy mix of communications to inform and persuade diverse audiences. We help them invest carefully so they can maximize the potential of each media with strong messaging.

Web and email communications should be a key consideration of any marketing communications effort because of their sheer power and economy. Our understanding of electronic communications and technology for marketing performance is a key reason clients choose us to plan and integrate their donor and prospect communications.

Fundraising & planned giving communications
We've developed many successful programs to help nonprofits and foundations raise money through events, campaigns and sustained giving efforts. We develop integrated content for web and print/direct response for membership development, donor cultivation, capital campaigns, advocacy efforts and prospect development.

We continually deliver solutions that help our clients grow their individual donor base and independent revenue streams, so that they're less reliant on dwindling grant resources. As a result, our clients have seen dramatic gains in membership and revenue growth, individual donor gifts, increased event participation and loyal advocate and planned giving audience retention.

 

 

Libby Knox is a frequent speaker and expert on electronic

marketing communications for nonprofit and  philanthropic groups.

Inquire about speaking engagements here.